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102
August 14, 2018
1 hr 27 min
Aggressively Sharpie'd (With special guest Caroline Weaver)
Johnny Andy Caroline
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This transcript was generated from an audio file by AI, and may contain inaccuracies.

Transcript

Johnny 0:00

I was at the tattoo place yesterday and I started like, you know, I had four hour block, but I didn't know what I was gonna get. And I'm like, I have to like, deal with all of like the gray things that are sprouting out of me now when I think of where I want to tattoo that might need to be edited.

Andy 0:28

Hello and welcome to episode 102 of the erasable Podcast. I'm Andy Welfle serving as the MC tonight and I'm joined by my co host, Johnny Gamber and Lady Graphite herself, Caroline Weaver of this little pencil store you may or may not have heard of in New York, CW Pencils. Hey, everybody. How are you?

Caroline 0:46

Hi.

Johnny 0:47

Fantastic. How are you?

Andy 0:49

Pretty good. It's been a good, good start to my week so far. So with Target and Staples, they have been pushing their back to school messages since noon on the 4th of July. We here at the Erasable Podcast are going to try to tackle the inevitable in a more timely manner. So to that effect, we're going to talk a little later about back to school trends for 2018 and help you fulfill the school lists that they send home each summer. So I can think of no better duo to do that than Johnny, who has like 60 kids, and Caroline, who owns a pencil shop. So yay. So cool. Let's jump into tools of the trade though. Caroline, what have you been consuming and writing with lately?

Caroline 1:32

Well, I've been consuming a lot of books. I think I've read like 52 books so far this year.

Andy 1:40

So far, that's like two a week.

Caroline 1:43

It's a lot of books. I don't, I didn't even realize that I'd read that many until I counted them in my planner. I'm like, I'm really crazy OCD about cataloging the books that I read. I write them down by month and then in their number of pages because that's how I count them at the end of the year is by how many pages I read instead of by number of books, because that's really intimidating. And the only goal is to beat last year, but I'm never going to be able to beat this year at this rate. So I might just not count this one. But yeah, I've been reading a lot. I just finished our book club book, which is called the Elegance of the Hedgehog. It came out about, about 10 years ago. It's translated from French and there's a movie made of it a few years ago, I think that I've not watched because I can't find it anywhere. But it was a really, really, really fun read. If anyone wants to participate in our shop book club, the Orchard Street Reading Society, this is the book that we're reading this month, so I highly recommend it.

Johnny 2:45

It's about a.

Caroline 2:47

A concierge in a really fancy apartment building in Paris and her observations of what goes on with the people in the building. And kind of. Well, it's kind of juxtaposed against the observations of one of the children who lives in the building, and then they become friends, the concierge and the child. It's a really fun read. But, yeah, that's the book I finished most recently. And speaking of books, I saw last week the movie called the Wife, which is based on a book written by meg Wolitzer about 15 years ago.

Andy 3:22

Yeah.

Caroline 3:22

And I think it comes out this week. I saw. I went to an advanced showing of it. Glenn Close is in it, and it's amazing. It's about a woman whose husband wins the Nobel Prize for literature and about her struggles, kind of being the wife in that situation and being the support system for him. There are a couple of twists. I can't spoil it for you. But, yeah, it was really awesome. Everybody should see it.

Andy 3:49

If it has Glenn Close, it's definitely gonna be awesome.

Caroline 3:52

Yeah. She's so cool. I belong to a women's club here called the Wing, and they do a lot of film screenings there. And I went to do. It was last Monday. Yeah, just on a Monday night. They did a screening of this movie, and then they had a Q and A with Meg Wolitzer and Glenn Close afterward. And she had just come from Jimmy Fallon and was wearing this suit. She was wearing a black suit with, like, chunky Swarovski crystal stripes down the side.

Johnny 4:18

Oh, wow.

Caroline 4:19

She looked unreal. And she was, like, fully made up because she just come from, like, shooting nighttime television. And she said that they had made her do, like, some sort of, like, little skit with puppies, a Cruella skit. So she wore this, like, crazy black skit suit with crystal stripes. But it was really cool to see her in person.

Johnny 4:39

I love that.

Andy 4:39

That's kind of like how she will probably henceforth be known as, like, oh, she was Cruella de Villain. She really, really, really sold it. So no matter what she does, that's gonna overshadow her totally,

Caroline 4:54

I guess. And while I'm on the topic of movies, we are doing a pencil lady movie night soon, and we're going to see three identical strangers about this documentary.

Andy 5:07

I do. Yeah, yeah.

Caroline 5:09

For anyone who doesn't know, it's a documentary about. About three men. I don't know when it was. Was it in the. In the 80s and the 70s, I think. I'm not sure exactly.

Andy 5:20

Yeah, I think it was the late 70s, but I could be wrong about that. That's just judging by their hairstyle alone.

Caroline 5:25

Yeah, totally. And they. Their triplets. And they're. They're identical. They look exactly the same. And it's about them. And they were split. It's about them kind of finding each other through the media. And there's like a. And I. Obviously, I wasn't born when this happened, so I have no idea what happens. And apparently there's some sort of, like, crazy twist, something like crazy that happens in this real life story. Yeah. The documentary has been very, very popular at the one at the main movie theater that it's showing at here. And we're all going to see it together, though it's been very hard not to Google anything and spoil it. Yeah. So that's what I'm looking forward to. Oh, and what I'm writing with today, I am writing with one of my favorite favorite pencils that doesn't exist anymore. And it's one of the 150th anniversary Fila pencils, which I think I maybe have talked about it on here before. I really love this pencil. It's half round, half hexagonal, and it's just a natural finish. And it has little. It's capped in red with like a little white stripe and a little green stripe. Like an Italian flag.

Andy 6:38

Yeah, these are cool.

Caroline 6:40

They're really cool. And I've only ever owned exactly, I guess, four of them. Two of which I bought in Italy when they first came out. And I didn't really know what they were. And then I got home and realized what they were and was really angry that I didn't buy more. And two of them were given to me by a customer recently. Well, two different customers who brought them.

Johnny 7:04

I have one that you sent me in, like, 2015.

Caroline 7:07

Oh, yeah. Okay. So there must have been five. Yeah, five at one point. Wow.

Johnny 7:12

It's in my prize jar.

Caroline 7:14

It's a really cool pencil. And I finally sharpened one. I had one that had, like, a little bit of a nick in it, so I thought I might as well just sharpen it and try to use it. And it's. Yeah, it's a really great pencil. It's kind of comfortable to hold, too. I like the shape. Yeah. Oh, and I guess I have to be writing on something today. That thing is this tiny jotter pad that was also gifted to me by a customer slash university professor from the uk. He brought this beautiful gift to me when I hosted his students for a little visit a couple months ago. It's like a little leather, tiny leather Smythson thing with a little refillable jotter pad and a tiny little hole for a pencil. And then a little folder which I shoved business cards in because I went to a trade show this morning. So that was the easiest thing that I could carry around. It was really, really great.

Johnny 8:05

Yeah.

Andy 8:06

Nice. Johnny, how about you?

Johnny 8:10

So I have not been reading at all this summer, despite having a plan. I read a lot earlier in the year and the summer has been kind of a doozy. But I finally finished Ripper street, that British Victorian era crime cop sort of show with Matthew McFadden, on whom I have an actor crush. It was like, super good. It's on Netflix. It's like, it's pretty violent, but really, really, really, really good. And you can't really talk about it without spoilers, so just watch it. And there's not. There's no nudity in the entire show except the first episode, which is like tons and tons of nudity. So, like, don't let that turn you off. Watch 2 and I see you and I are sharing Orange is the New Black.

Andy 8:53

I don't know if you heard, Johnny. I don't know if you heard, but apparently they talk about the Blackwing in it.

Johnny 8:59

Yeah, like constantly.

Andy 9:01

There were. There were several. Several posts in the group about this as soon as the season came out.

Johnny 9:06

Yeah. And one of the characters is holding a pearl, but it's the old one with the black eraser, the black print. It's like bugging the hell out of me.

Caroline 9:15

I didn't notice that it's in the

Johnny 9:19

first episode or two. A guy who's.

Caroline 9:23

It's like the FBI guy or something, isn't it?

Johnny 9:25

Yeah, yeah. He's the guy asking all the questions. He's fiddling with it.

Caroline 9:29

Wow.

Johnny 9:30

Yeah. Yeah. But I think I'm only three into the new season. It's kind of hard to watch this time around, but yeah. And I'm finally rereading Harry Potter 5 with Charlotte because I don't know why she finally wanted to read it, but she does, so now we're reading it. I think that one, that's the really, really big one that intimidates kids. Yeah. Yeah.

Andy 9:59

The fourth one seemed really big.

Johnny 10:02

I feel like everybody I know, but the fourth one had trouble with the first couple hundred pages because it was like, oh my God, how would you stop at the Quidditch?

Caroline 10:11

Yeah, that's when I quit. Was the fourth one I was in. It was the summer between third and fourth grade though. I think I was a little young too.

Johnny 10:18

Oh my God. I was like a grown up when that came out.

Andy 10:23

You're old, Johnny.

Johnny 10:25

I'll be 39 in a couple weeks. Yeah, Yeah. I want to talk about I preceding gums, gray hair, gray chest hair. That's the rough one.

Andy 10:35

That's

Johnny 10:38

so moving on. I am writing with a Blackwing10001 that is just getting to the Steinbeck stage. It's like super perfect. In the lawn notebook from Write notepads with the beer sticker and one flamingo specifically.

Andy 10:57

Just one flamingo Cantu chew.

Johnny 11:01

I moved out of Hampton.

Andy 11:03

I understand. Well, I am consuming this new drink that Johnny just invented. Fireball juice vaped into a champagne flute with a fourth of a shot of bullet rye called a San Fran smog.

Caroline 11:17

Wow.

Johnny 11:18

Doesn't sound bad though, right?

Andy 11:21

I don't know about vaping fireball. We'll see about that.

Johnny 11:25

We like super cinnamon rye.

Andy 11:27

Actually, we are right in the depths of fogest right now, which is that part of the San Francisco summer where it's really cold and foggy. So it was about 60 degrees all day. Windy and super foggy.

Johnny 11:40

Yeah. You had that picture on Facebook today of wearing a hoodie. I was like, oh my God. Cursing you under my breath.

Andy 11:47

It gets real cold in the summer. I don't know why. Something to do with microclimates. I don't know. No, actually I just finished John Hodgman's novel, I guess not really a novel. Like a book of memoir called Vacation Land, which. Which the COVID was illustrated by Aaron Draplin. So it's. It definitely gets a lot of play in. In like the field nuts group. It's really good. It's just sort of about how like, you know, he grew up in

Caroline 12:17

my

Andy 12:17

geography of the east coast is so bad. But like the like Massachusetts somewhere. Like he had a house kind of out in the backwoods of Massachusetts on a bunch of rivers and just kind of like his just cavorting about. He's John Hodgman, so it's very like dry humor. Also watching Orange the New Black. Katie and I are like about halfway through the season. I hear later on the Blackwing will be making another. Like that guy who originally talked about it, like talks about it even more. But for sure, yeah, it's funny. So I Mentioned this in the group. But last year at the San Francisco pen show, Brad Dowdy had a big event after the conference, after the show, and he had a bunch of tables around with like, somebody had like paintbrushes and some people had fountain pens. And I kind of maintained a table with pencils. And somebody came down and sat next to me. And we were like, just talking about black wings and how many different kinds there are. And she was like, yeah, my boss is obsessed with black wings. Like she talks about them all the time and she loves them. And we write for a TV show and she actually wrote in a part like, about black wings. And I don't know if it'll make the cut. I was like, oh, what TV show is it? And she goes, orange is the New Black. And I go, so your boss is Gen Z Cohen? She's like, yeah, so apparently this person is pretty active in like the panetic slack. She's a writer on Orange is the New Black. And she appears in bit parts in lots of other things. Like I've recognized her in Difficult People and I think she was in Girls just as like a, like a walk on type role. But that was really cool. She came up for the San Francisco Pen show. So I sort of knew it was coming, but I didn't know if it would actually like make it in, but it sure did. That's awesome. And then of course, my guilty pleasure, which is, somebody feed Phil. Have you ever seen this, Caroline?

Caroline 14:26

I have never heard of this. Am I missing something?

Andy 14:30

It's not surprising you haven't heard of it. Only because it's really weird. So Phil Rosenthal, who is the creator of Everybody Loves Raymond, he's a writer. He's exactly like a character and Everybody Loves Raymond because he wrote it. He has a travel show where he goes and eats food around the world. He's like an anti Anthony Bourdain. He had one season on PBS and it was called I'll have what Phil's Having. And then PBS dropped him, but Netflix picked him up. So this is his second season. It's a very strange, strange show, but I just love it because it's. It's just weird. He goes and eats like good food and like talks to people and does his shtick, like everywhere. So somebody feed Phil. And I am writing with a golden bear, a blue golden bear in my three missions notebook. The Mercury one, Mercury Atlas six. And I. I texted Tim and Johnny last night. I just realized that these two things match, like the, the orange eraser and the blue barrel. Look like the orange flames from the rocket and the blue sky in the notebook. So unintentionally matching.

Caroline 15:45

Yay.

Johnny 15:48

Cool.

Andy 15:48

Let's move on to fresh points. Caroline, would you like to go?

Caroline 15:55

Yeah. So I struggled coming up with things today because I'm a little brain dead because I got up very early to go to a trade, which is always an exhausting day. Today I went to New York now, which is. I don't know how to describe it. It's like a home and gift and lifestyle show that happens at the Javits Center. It's very big and it's a lot of stationery, though most of the big brands are there, and there were a few brands that I work with who are from other countries. And so I went mostly just to say hi and visit some people. I didn't really. I didn't really find anything new. I just kind of walked the show.

Andy 16:39

I saw Blackwing was there.

Caroline 16:40

Yeah, Blackwing was there. Their booth was really good. I've actually never seen them at a trade show because they don't do the stationery show and they do some of the other, like, gift and lifestyle type shows that I've not gone to. But Ann Marie was there and Alex was there and a couple of other people who I'd met for the first time whose names I do not remember.

Andy 17:03

I should have had them make a surprise appearance on the show. Just come back to the shop with you. No, it's.

Caroline 17:09

Yeah, I would have had to bribe them. Yeah. That's a long day for them at the trade show. I don't think I could do that talking to strangers in a booth all day. I think I would get exhausted and annoyed.

Johnny 17:23

Yeah.

Caroline 17:23

But, yeah, it's. It's a fun show. I like walking trade shows, but you really have to go with a strategy. Like, I. There's a. There's an app for most trade shows these days, which is good because you can go in and, like, see search vendors and, like, see them all in a list and save the ones you want to go to, and it kind of like maps it out for you.

Andy 17:43

Oh, cool.

Caroline 17:44

So it's not that complicated. I didn't even walk a lot of it because there was just like one of the floors was like pretty much at least a quarter of it was pretty much just candles. It's like candle land. It was really. It was really weird. It was just all these candles and the smell was so strange because it was just like the combination of dozens and dozens of candle vendors with all their candles out. It was very Weird. Yeah.

Andy 18:10

I remember one of the first times you were on the podcast, you had just gone to Paper World in Germany and you were obsessed with all the napkins they showed.

Caroline 18:18

Oh, yeah, there are so many good napkins at Paper World. Yeah, I mean, I know quite a lot about the napkin industry now and especially at the American shows there. There's nothing really new there that I haven't seen because I'm a napkin person. But yeah, this show was fun. I saw some cool stuff, actually. I don't know if you guys are familiar, present and correct. The amazing shop in London. They did a set of note cards for Chronicle books a couple years ago that are just kind of those like really cool flat lays on gray that they do on their Instagrams a lot. And they are, I guess I've never seen them before. I'm assuming that they're new. They're coming out with some more stationery products, including this really cool set of envelopes and this thing that's kind of like. It's kind of like a paperclip sampler. It was really cool.

Andy 19:13

Yeah, yeah, I think I've seen this before. I've heard of it.

Caroline 19:16

Yeah, that's really cool. They do that sort of thing on their website with like stuff sourced from all over the globe and like vintage envelopes and stuff and they. Yeah, they've found a way to do that in a mass produced form with Chronicle. They looked really cool. I hadn't seen those before, but yeah, I got to see a lot of people. Got to see the guys from Papier Tigre. They came from Paris to show. It was our first time at New York now, so that was cool to see them. And I saw a new vendor I'm working with in Japan. This is a little bit of a spoiler, I guess. There's this brand called Trinis in Japan. If anyone saw our Instagram story today, I posted some video or boomerang and a picture of it. They make pencils that are co extruded and their shapes. When I first saw them, I was tipped off by a customer a couple months ago and when I first saw them I thought they kind of looked like those. Do you remember those cherry blossom pencils that Sun Star made a couple of years ago that were really expensive?

Andy 20:21

Yeah.

Caroline 20:21

Yeah, they kind of look like that. And they do a set that is, I think, five pencils and they're all different colors. They're colored pencils and the color of the actual pencil is the same as the color that's inside it. And they're all five different flower shapes or plant shapes. And then they introduced another set that's Snowflakes and they're coming out with another Christmas set for this year also. But I had been tipped off about these months ago and didn't really think much of it. And then got an email from them recently and placed an order for Holiday. And they happened to be at this show. It was their first time as well. And I went and met their team. They're lovely people. And tested out their pencils and I was shocked. For a co extruded colored pencil especially, that's not even super expensive. They actually were really nice to use. I'm really excited to get them because, yeah, they're really cool and the shavings are beautiful. Yeah, so that's a fun thing. So it's been. It's been kind of a long day.

Andy 21:24

I saw Andrew JK was there as not a buyer.

Caroline 21:27

Oh, yeah. Adam got into a little bit. We were trying to meet up all morning. We kept like missing each other. We kept texting each other, like where we were in the show, but it's just so big. And then I just happened to run into him, but he. Yeah, he got in trouble for drawing all over his badge with Sharpie. The people who scanned the badges were not happy about that. But, yeah, he's smart though, because they really try to sell that stuff to you at those shows. At least with an aggressive Sharpied name badge, no one bothers you. But yeah, those things are so much more fun when you run into people, you know, or when you're there, like kind of seeing part of it with a friend. It's. Yeah, a lot more enjoyable and feels a lot less like work. So I was happy to run into him. Yeah. So it was a good day and I guess. Well, so this year we have a lot of really cool products coming out, which I can't really tell you about.

Andy 22:30

Nobody listens to this.

Caroline 22:31

You can say it's all right that's such a lie. Popular. Yeah, I'm just. I'm really excited because we, as everyone I'm sure knows, we are in a shop that we moved into last October. It's not our original shop. And the past year has been really tumultuous. There have been a lot of changes, a lot of crazy things happening. And it's been a nice summer because we've just been kind of able to come to work, do our jobs, have some fun and leave on time, which I don't think has ever happened for a length of time. Since we opened. And we've been spending a lot of our time this summer working on a lot of big projects, which Meredith, who is our designer and illustrator, has worked really, really hard on. And we are especially excited because we designed some packaging for these things and got the packaging the other day. We, like, lost our minds. Our UPS man thinks that we're crazy because when boxes come, I can hear the sound of his scanner from behind the curtain where the office is. And every single time I'm like, oh, it's package time and run out behind the curtain. And he always knows that that's going to happen. We immediately cut open all the boxes. The customers must think we're crazy too, but. Yeah. Anyway, our packaging came and it was our first time, like, having, like, actual packaging made that wasn't just kind of like DIY'd by us.

Johnny 23:54

Yeah.

Caroline 23:55

So that felt like a real milestone, like having real packaging made for something. But I can tell you that in. Within the next, I guess, two months, we will be having a set of pencils that we have been working on with biking coming out. And we also have a very special pencil with Generals that's coming out that required. Yeah. Required some arm twisting to make happen.

Andy 24:23

But Generals doesn't just like Happening, doesn't just do, like, you know, custom orders or, you know, custom products for anyone. So that's. That's really awesome.

Caroline 24:32

Yeah, we're excited. They used to, when we went to their factory, they showed us they had like this like, really old archive of, like, private label and custom projects that they'd done decades ago that they let us look through. And it was really cool. But they. Yeah, they're a little bit set in their ways and just, yeah, like to keep it all in house. But I'm grateful that they let us do this. But this, this particular General's pencil will come out very soon, like within the next few weeks. Yeah. And another project, the other project that we're working on, this one I'm okay with spoiling. And it's. I think, I'm afraid people are going to be really confused by it when it comes out because it's kind of off brand. We have for holiday a very, very, very small collection of clothing items coming out which were made with my very best friend Jackie, who I went to college with. She's a very talented designer and works for a knitwear company here in New York. They make really, really amazing sweaters. And she approached me about doing. Because they have a shop in Japan. They're really popular in Japan. And of Course in Japan, they're really obsessed with stationery. And so they wanted with their Japan store to do a little, like, tiny collection for holiday of pencil things. So we're doing a sweater, a really fancy, like, crew neck sweater that's just covered in pencils. Like it's knit. The pencils are, like, knitted into the sweater and they're just covered in. They look. They're ridiculous. I got the sample and tried out, and I will tell you it's ridiculous, but they're really, really cool. We're doing it in men's, women's and children's, and they're doing a T shirt and a little like. I think they're doing like a little beanie that looks like. Like a little, like eraser. Yeah, it's kind of insane. I hope people don't think that we've, like, really lost it.

Andy 26:18

But I mean, I love these little partnerships. You do. Like the. The Warby Parker store in. Where is that Warby Parker store that you did the pencil shop for?

Caroline 26:28

We actually now have two. We originally did one in Cambridge that opened. That store opened last year. And they came to us because when they decided to rent this space in Cambridge, in the back there's like this little tiny room that I think there's like. That's where like, the elevator. There's some sort of, like, handicap entrance. Like, that room has to exist and has to be accessible. But they wanted to come up with something cool to do with it. So it doesn't seem just like, weird that there's this tiny room in the back. And so they came up with the idea of doing pencils with us to put in there that all of them. All the pencils say, like, really Harvard things or like current events things or just funny academic things. And it's been really popular. So they were going to. They were planning a store in Ann Arbor, another university town, and decided that they were. That they wanted to recreate this little pencil room, but on a bigger scale and actually, like, make it intentional. Like, they built it into the shop.

Andy 27:28

That's cool.

Johnny 27:29

That's awesome.

Caroline 27:29

Yeah, it's cool. They even have like, their sign is even a pencil. Like when the. Matt, the guy we work with, he's really wonderful. He's in charge of, like, dealing with all the stores. And he months ago originally sent us, like, the rough mock up of what the store was going to look like. And everything was kind of like a pencil reference. We didn't think he'd actually do all of that, but turns out he did Turns out, I think the only thing that he didn't do was make there are these big air vents on the ceiling and he was talking about painting those to look like pencils, which may have been too much. I don't think they did that at the end. But yeah, they're really fun to work with. But I have to give all the credit for that to Alex because she's the one who actually physically stamps all those pencils and does all the coordinating and all of that. She's. Yeah, she deals with the logistics of those big projects.

Andy 28:20

That's cool.

Caroline 28:21

Yeah, she's awesome.

Andy 28:22

Well, when, when you all do one of the San Francisco Warby Parker stores, then let me know if you need a go between.

Caroline 28:29

Oh, yeah, yeah. You can be our liaison.

Johnny 28:32

Yeah. The one in Cambridge is actually like 200ft from Bob Slate.

Andy 28:36

Oh, wow.

Johnny 28:37

It's like pencils in the air.

Andy 28:41

Wow.

Caroline 28:41

I'm ashamed that I haven't even gone to visit the one in Cambridge. It's not even that far from here.

Johnny 28:48

Yeah.

Caroline 28:49

Need to visit. Yeah. That's the deal with that. Lots of projects, lots of little brands. I mean, for me, when it comes to like collaborating with these brands, as long as the, I guess the vibe of the brand and as long as like their values are aligned with this, it almost doesn't matter so much to me if they're directly stationary related or directly pencil related. I just think it's. Yeah, I'm just happy to collaborate with other brands who are like minded and who just make cool stuff.

Johnny 29:19

Yeah.

Caroline 29:21

So even if it's, even if it's a sweater, like that's. People always like, oh, you should make souvenirs for your shop and have T shirts and stuff and like, I would never do that. But if my best friend's going to say like, oh, let's like do this really cool limited edition thing and sell it in Japan for holiday. I'm not going to say no to that. Yeah.

Andy 29:40

Cool. Any other fresh points, Caroline?

Caroline 29:44

No, I think that's all I got. My life is pretty boring these days.

Andy 29:48

Cool. How about you, John?

Caroline 29:49

Reading all those books.

Andy 29:50

Yeah, Books and pencils.

Caroline 29:52

Petting my cats way more than I should.

Andy 29:55

Oh, my gosh. I don't think you've been on since you've got those cats.

Caroline 29:58

I haven't. I don't think you are.

Andy 29:59

You have just become such a cat mom on.

Caroline 30:02

I know, it's. No, it's the best anyone follows my personal Instagram man. It's just cat videos all the time. I'm so obsessed with that.

Andy 30:12

And I love how they just like, you know, they're. They're like twins right there. I assume they're litter mates, but they also. The markings are so similar.

Caroline 30:19

Yeah. Yeah. The only. Well, one of them is much shorter than the other and he only has half of a tail. Oh, wow. Yeah, he has a really short tail. I haven't been able to get like, a good picture of, like, just his tail. I'm working on that. It's really cute.

Andy 30:36

Speaking of cats, Johnny, what are your fresh points?

Johnny 30:39

My first one is that I really don't like cats.

Andy 30:42

Right. We don't talk about it.

Johnny 30:45

I don't have a choice. I'm super spoiler. Yeah. My daughter's constant push for me to get a cat. No, I made you a brother.

Andy 30:54

Oh,

Johnny 30:58

yeah, right.

Andy 30:59

Johnny has no joy in his life.

Johnny 31:01

You know what? By the time Henry was three, I didn't have to clean his poop up anymore.

Andy 31:06

You know, you can get hypoallergenic cats, Johnny.

Johnny 31:10

I mean, that's not the only reason I don't like them. I just really don't like cats. We had one growing up and like, I always kind of wanted to feed it to a dog, but it beat our dogs up. Yeah. Pretty large dogs it beat up too.

Andy 31:24

Anyhow, so.

Johnny 31:26

Anywho. So we were talking about this before we were recording. There's a really great book and comic shop and backroom bar in Baltimore in Hamden called Atomic Books, where they have a ton of the Baron fake Atomic book, obviously. But if you live in Baltimore, they also have the composition books in stock for like 12 bucks. I know they're super sold out. So I didn't buy them. I only bought one pack because I had a pack. But I expect them to be gone next time we go there because now I said that I wished I bought more, but yeah, I don't have a lot going on either. I have like $3,500 worth of notebooks sitting in my living room from Bear and fig.

Andy 32:13

What is 175 pounds? Is that what you said? Worth of confidants.

Johnny 32:18

Yeah. I was like, man, a couple more, it would be like me. Okay, more than a couple more, but. So I'm going to get them out as fast as I can, but it's going to take a while, so please be patient. I'm going to try to send the international ones first because, you know, I think they paid the most for shipping, so they get a little extra service.

Andy 32:40

Yeah.

Johnny 32:40

And I like filling out custom swarms. Remind me I said that at the end of this, I was going to

Andy 32:46

say I have a bunch of plumbago orders that could use some custom form filled out. So if you want to go to

Johnny 32:51

town, get yourself the bit crystal fine orange ones from the uk. Just press really hard. So satisfying.

Andy 32:59

Oh, good call.

Johnny 33:00

Yeah. Yeah. And speaking of sharp things with ink, I got two new tattoos yesterday and I still don't have a pencil. Because you're waiting or anything pencil related.

Andy 33:10

You're waiting until. Until there's a big co host get together.

Johnny 33:15

Yeah, I have space saved for that. Oh, good. So last. Last summer I was going to get a the Rowan sun pencil down my right forearm. But when we drew it out, if I drew it true to life, it doesn't look like a pencil. It looks like something that I don't want tattooed on the outside of my arm. And also, you know, under my arm hair that was even more so. So I didn't do that.

Caroline 33:39

That makes sense. I can see why that would be weird.

Johnny 33:42

Yeah, it looked like. Yeah. Use your imagination. Especially if it was not life size. And if it was life size, you'd never see it through the gamber fuzz. So maybe you should just get it

Caroline 33:57

all lasered off to accommodate your tattoos.

Andy 34:00

Yeah.

Johnny 34:01

So I have had one of my arms shaved now and I didn't realize how freckly I am, which is really, really weird. And I got a part of my leg shaved yesterday for the first time forever. And now I understand why people hate having their legs shaved. I had someone else do it, so I guess that was doing it myself. Yeah. The only other fresh point I have is that all of a sudden all of these people I know are using black wings

Andy 34:29

that like in person. In person, people, you know.

Johnny 34:33

Yeah. Frankie started a writing project and like really, really like the new Blackwing, so just ordered a dozen of them. I think it's her first dozen black wings because usually, you know, everybody here just steals online. They don't get their own. Yeah. So it was nice. Now Nobody's stealing my 10,001, so I didn't have to get a second dozen. I just have one. So that's really cool. And my mother in law now likes black wings. Although she won't sharpen them or use the baron fig notebooks I bought her before because they're pretty. Like, you can get more. I'll get you some more. But yeah, it's always fun when you know you really like somebody and then somebody you like likes the things that you really like. Ooh, now we can connect on Pencils. Now we're going to talk about this for an hour and you're going to regret that you used any blueprints. Yeah. So those are all my boring fresh points for this week. How about you, sir? All right.

Andy 35:29

Carolyn, are you left handed?

Caroline 35:31

No, I'm not.

Andy 35:32

Okay. For some reason I thought you were. Your tattoos on your left hand, right?

Caroline 35:36

Yeah, it is.

Andy 35:37

Okay, cool. Well, happy International Left Handed Day, everybody. I'm celebrating by getting a graphite smear on my, on my, the side of my palm. Like, like usual. I'm sure, I'm sure Henry is celebrating the same way.

Johnny 35:50

Well, I didn't, he didn't know until I saw your thing on Facebook and I was like, let's get this picture. It's left hander stand. And he's like, I'm left handed.

Andy 35:59

Perfect.

Johnny 36:01

Posing with his pencil. He was so happy.

Andy 36:04

It's time we finally got some recognition. But no, I guess Johnny gave a hundredth episode confidant update. So I am shipping out from the other side of the country the plumbagos. So I'll give a quick update too. I shipped out. If you ordered a single issue and lived in the United States and placed a pre order, you have your, you should have your, your plumbagos already. And the rest should be going out this week. I have a large stack of multiple orders and a large stack of international orders to go out. I finally this weekend finished assembling them all. I kind of did half and half. So yeah, so they should all be going out very soon. And I apologize for those of you who are international because unlike Johnny, I was not thoughtful enough to send yours out first. So yeah, they are still sitting here. So I apologize for how long it will take to get those. And then yeah, if you placed an order that involved both a confidant and a, and a plumbago, you will be getting them separately coming at you from different coasts.

Johnny 37:12

So two Happy Meal days.

Andy 37:14

Yeah, exactly. Just so you know it's good. The big cool new thing that just actual pencil related thing I have, I have a co worker who, whose family is in the Philippines and at one point a couple months ago we were talking about these Filipino Mongols that I have been wanting to try but I've never been able to figure out how to get a hold of. And she had her, her family mule some Filipino Mongols to me and they're. I'm not exactly sure what the most special thing is about these except that they still say Eberhard Faber on them and they. The packaging looks very old Timey. So, Caroline, are you familiar with the Filipino Mongols?

Caroline 38:03

Yes, I am, and I've never tried one before.

Andy 38:06

I'll send you one. I have a number one and number two and number three.

Johnny 38:12

Oh, wow.

Andy 38:13

Yeah, she got me a box of each of those, which is pretty great.

Caroline 38:15

She really hooked you up.

Andy 38:16

She did. So they. They're just a very, very average pencil. It's. It's like, still the, you know, the very, you know, like the school pencil that everybody, like all the kids use. And the. The yellow color is. Has a little bit over time, it's gotten a little more orangey, kind of like a. Like an Office Depot pencil. But it has the classic, you know, black and copper ferrule and a very, very pink eraser. Like a. Like a magenta pink. So they. Honestly, they look like something, you know, out of the 60s or 70s, I think. And it's pretty. Pretty good quality so far, too. I. I can't tell if it's cedar, but it. It smells like it, but it doesn't. It's a little bit lighter. And they're generally pretty well centered. But yeah, just a. Just a nice pencil that still just really feels like. Like an old Everhard Faber pencil. And they're still made by Newell Rubbermaid, but they just kept that same brand on it.

Johnny 39:16

Are they. Are they round or are they hex?

Andy 39:19

They're hex.

Johnny 39:21

Oh, nice. The ones I've gotten from Venezuela around.

Andy 39:24

Yeah, the ones I have some from Peru that I got when I was down there from a couple years ago. And yeah, those are those around and they. I'm trying to remember if they say Eberhard Faber on them. Do they. Does yours.

Johnny 39:36

They say paper mate.

Andy 39:37

That's right. Yeah.

Johnny 39:39

That's disappointing.

Andy 39:40

Yeah. These are. Sorry, go on.

Caroline 39:42

Oh, they're ever hard Faber ones that are made in Colombia.

Andy 39:46

Okay.

Caroline 39:47

Yeah, I've got some of those. I can send them to you.

Andy 39:49

I wonder if that's. That's what I have from Peru.

Johnny 39:52

Yeah,

Caroline 39:55

that probably is. According to my boyfriend's Colombian, according to his parents and his uncles. That's like the standard. There are these Eberhard Faber branded Mongols. They're everywhere in that part of South America.

Johnny 40:10

Yeah.

Andy 40:11

Yeah. These are Exclusively distributed by Star360 Philippines, Inc. Yeah, they're. I just love that, like, you know, these brands kind of live on there, even though they're owned by a conglomerate who owns a conglomerate who owns a conglomerate. Like, it's a Newell Rubbermaid brand, but they still have that same kind of, like, fake wax seal that says Finest quality Everhard Faber with the little star in it right on the box. Yeah, I'm just a, just a fan. Got some of those. I have no idea where you, where the average person can buy them. You should make friends with somebody or work with somebody who's from the Philippines who can get them for you because apparently it's pretty easy. I wonder if Lei Leipod can get us some Le Race. She's pretty good. Anyhow, one last thing that I want to mention is a brand new podcast from our friend Les Herger, Les Harper Manuscripting Pod. It is something I think she's been talking about for a while and she kind of mentioned that she was working on it when she was on the Pen Addict listen last time. But she basically took her took that manuscripting Facebook group that gets very active around NaNoWriMo. And it's a lot about, you know, writing, sometimes writing long form, but mostly just actual writing. And she turned into a podcast. So the first episode is up. It is not on itunes yet. They have to kind of validate the link in order for it to go live. But I'll have a link in the show notes. So if you want to listen to her new podcast, there it is. Which is pretty great. So yeah, come NaNoWriMo. That will, I'm sure that'll be a very, a very useful podcast. All right, should we slide into the main topic?

Caroline 41:58

All right, yeah.

Andy 41:59

So it is as of this recording, August 13th, and a lot of kids have already gone back to school. I know that Henry Wasum started school this week. Well, he started kindergarten. When do your kids go back, Johnny?

Johnny 42:16

The day after Labor Day. There's like state mandate here from the governor.

Andy 42:19

Okay, so yours is a little later. And how about New York? Are they going back to school?

Caroline 42:24

Caroline, do you know it's the same just after Labor Day.

Andy 42:27

Okay, cool. So we still have some time. Most school children in the US are headed back in the next two or three weeks and they can't and they won't head back to school empty handed. Tonight we're going to just take a look at some trends specific to what the youngest generation is called. Wait, what? To whatever this youngest generation is. Johnny, I'm reading your writing here.

Johnny 42:48

Yeah, I don't know. They're not millennials. What are they? The touchscreen brain dead generation?

Caroline 42:55

Yes.

Andy 42:56

Digital natives? No. I don't know. They're calling them Gen Z, I guess.

Johnny 43:01

I can think of them as the shut up generation. Damn kids.

Andy 43:04

Yeah, specifically. Yeah, what, what? Some trends and kind of going back to School is recently. So I guess. I guess.

Johnny 43:13

Yeah.

Andy 43:14

Caroline, the first question. I'll start us off. I know that the big box stores have been in back to school mode for, like, weeks already. Like, they. Like I mentioned earlier, they just started like the fourth of July. When do you notice the activity starting to pick up at CW Pencils?

Caroline 43:29

That's a good question. And I don't. I mean, this is our. I guess. Goodness. How many years have we had back to school? This is the third back to school season for us. Fourth back to school season, anyway. Yeah. It's just really. It's challenging because it changes so, so much depending on what week it is and also if it's online or in store because the kids go back so late here that like, those parents start shopping when the rest of parents in the rest of the country are done.

Andy 44:02

Yeah.

Caroline 44:03

Like, have been long done. So like. So every year I realize that I need to start putting this stuff online. All the special things we do for back to school, like two weeks earlier than I did the year before. And this year I did it the second. Second week of July. And I don't think that was early enough. Yeah. So, I mean, and that seems so early too. But a lot of kids, especially, like a lot of schools in the Midwest, they go back at the beginning. Like really beginning of August.

Andy 44:32

Yeah.

Caroline 44:33

So I mean, it's back to school season when we try to cater to all the schools in the whole country. Ends up being very, very long. Just because we have to cater to all the back to school dates.

Andy 44:44

Yeah.

Caroline 44:44

So right. Right now, huh?

Andy 44:46

My niece in Indiana just went back this week, which is crazy.

Caroline 44:50

Yeah, it's. It's so early. I guess I went to school in Ohio and we went back around this time, so it shouldn't be that strange to me. I guess I've just been in New York too long. But the. Yeah, it's. Right now it's kind of a weird period because we're kind of done with most of the rest of the country because they've done their online shopping. They've been in New York on their summer vacations. That's all pretty much finished. And now we're starting to see a lot of the. A lot of the New York City parents coming in to get things. Yeah. And the kids go back to school right after Labor Day, but so many New Yorkers leave town for Labor Day weekend. So we always think that's gonna be a really busy weekend. And then it ends up just not being bus. Yeah. But we're gonna run A couple promos in the next couple weeks for any last minute supplies or. Yeah, people going back to school kind of late. But yeah, it's weird. I'm just. I'm still confused about when back to school season actually is.

Johnny 45:47

Yeah. So this year you mentioned it's different every year. What are some of the things you've noticed that people are stocking up on so far, like online and maybe locally?

Caroline 46:00

Well, we. I mean, this is another thing that's challenging because it's really hard to do the buying for back to school because I'm not a kid, I'm not in school. I know what I would like to use if I was in school, but oftentimes that's not what kids these days want to use, especially because they just keep getting pickier and pickier, if I'm being honest. But yeah, we have a lot of really snazzy pencil sharpeners right now, and those have been more popular this year than they have in the past. Started stocking this Faber Castell sharpener that looks like a parrot that we can't keep in stock. People love it. They're losing their minds.

Johnny 46:36

Oh, this thing's cute.

Caroline 46:37

It's cute. It's really, really cute. And I didn't, I didn't stock it for the past couple of years because it used to come in a pack. You had to buy them in a pack with three different animals. One was a ladybug and I think one was a falcon. And I just really didn't like the other ones. And buying the. The hard part about buying for back to school season is that all the brands are trying to make everything in like a variety of colors. A lot of times quite unfortunately they try to gender these things, which is really frustrating. And I try not to buy anything that's like that. But yeah, they, they always do them in different color variants because they're trying to appeal to more types of kids and their favorite colors and everything. And almost always you have to buy them in like a pack with a set number of colors. And so there's so many things that by the end of the back to school season we have like one color left and it's like the weird color that no one wants or it's like all the pink ones that no one wants. But this year it's been, it's been good. A lot of the colors I'm noticing are better than they have been in the past of these Kum 4 in 1 sharpeners that used to come in like neon colors and now they do them in these nice kind of like jewel tone metallics. And I think that's the first time we've ever stuck something in color variants. And each color has been equally as popular as the next.

Andy 47:58

Cool.

Caroline 47:59

Yeah.

Andy 47:59

Johnny, what are some of the pencils you've noticed like in Target and some of the big box stores? Have you, have you cruised those aisles?

Johnny 48:09

I'm mostly avoiding them. But this year that new thing from. Where do they go by these days? Right, dudes? The USA Gold. They have the USA Platinum. Yeah. Which is like, it looks like they took the USA Golds that were not up to snuff, put a different ferrule on them and charge more money for them. Like they're like the paint job's crappy and I don't know, they're just not very nice. But the cores are really nice. The cores are cool, but the erasers suck. The ferrule suck. Paint sucks. They're not cedar. They're kind of expensive for school pencils. Kids, this is a fail. This is why the teachers tell you to get Tychonderos.

Andy 48:48

Yeah.

Johnny 48:49

Even though sometimes that's a fail. Plus like Charles was telling us about the global cedar shortage. And then people already make their back to school pencils out of Crapwood. Yeah. For like the big boxes at Walmart. So like it's like some pickens this year. They're depressing.

Andy 49:05

I've noticed the last two years that Ticonderoga hasn't done different like color packs like they have. Like they've, they've just done the same as they have like in previous years. Like kind of that metallic warning. Yeah.

Johnny 49:20

Yeah. I sent in my kids with boxes of USA Gold, although apparently they were supposed to be pre sharpened and the ones I bought are not. So I've got some sharpening to do. Yeah, I'll let Charlotte do what she likes to.

Andy 49:37

So back to school isn't just for elementary and high schoolers. University students are also returning back to their campus. Have either of you, I guess Caroline, can start with you. Have you noticed that older students might be grabbing like any trends they're following and stocking up?

Caroline 49:56

Let's see. I mean there's nothing really new this year that's different. The ones that are usually really popular are the Kitaboshi academic writing pencils. Because they're just cool and they say academic writing on the back of them and they're like that nice burgundy color. And those are always popular. We sell those during back to school season as a dozen, not just individually, which is not something we list separately any other time of the year. And the Mitsubishi 9852s are always really popular too because they're just, they're basically like. Well, they're just like a cooler version of a classic number two pencil. And so the older kids tend to like that, that it's not like super weird, but it's a little bit different. And the erasers are just kind of nice and spongy. Yeah, those are, those are always really popular. The Futuras that we brought in last year have been really popular too because they're really good quality for a cheap pencil. I have to say that Moon products did a really nice job on those. Yeah, so we have, we've had some issues with the finish or especially the embossing on some of them. And that was a whole hole. That's a longer story. When it came to producing those, it was very challenging. But yeah, they, they made them out of cedar and they sharpen nicely, they write nicely, they hold a good point. So those. Yeah, and they're just really pink. So people tend to really like those first just to have something like a little bit crazy and a little bit different for back to school. So I'm happy we have those.

Andy 51:33

I've been noticing some of the notebooks, like at Target, they have like those, those Mead five stars with the kind of like plastic cover. I've been noticing a big variety in like a clothbound composition notebook style notebook. Have you seen those?

Caroline 51:51

Yeah, I haven't seen those. That sounds nice.

Andy 51:53

They, they look really nice. The, the one. I guess the one criticism I would give them is that there's thick like cardboard backing on the back of it. So it's just this like thin plastic on both sides. So it feels pretty flimsy. But they look really nice. I, I used a version of those when I was in college a lot. Mostly the spiral bound ones. But I do love those like plastic covered ones. They just are so sturdy. Sturdy.

Johnny 52:17

Yeah.

Andy 52:19

Of course. I didn't even carry like, I didn't carry a laptop around with me because we didn't, we didn't do that in college.

Johnny 52:26

Yeah, they were banned in most of my classes. Yeah.

Andy 52:30

Yeah. So those notebooks definitely got like a, like quite a, quite a rough ride in there.

Caroline 52:37

Yeah, that sounds cool. I haven't been to a real Target yet this back to school season, which I'm a little bummed about.

Andy 52:45

Do you have a lot of those little like city targets?

Caroline 52:48

We're starting to get more of them. We've had a couple open in the past few months. There's one that just opened a few weeks ago that's like two blocks from my apartment. It's really close and I've kind of made it a habit of like doing late night Target runs there, because I can, and that's something I've never been able to do before. There's one opening right by the shop also later this actually next week I think it opens, which is going to be weird and kind of awesome. But their stationary selection is terrible. Everything else about these little urban targets are actually really good. Like the grocery section is really impressive. All of like the personal care and like drugstore type of stuff is good. The home goods stuff is nice, but man, they really haven't hit the mark with the stationery. I'm really bummed about it, but I need to go to a real Target. I'm going to be in Ohio for a wedding in September and I know exactly which Target I can go to. On my way back to the Columbus airport before I turn in my rental car. It's right off the exit. It's a really good one. And I think by then they should have all of the random cheap back to school stuff on sale in the back of the store, which they do at this particular Target. So I'm kind of looking forward to that. I think I'm going to do my personal back to school shopping then.

Johnny 54:11

Yeah.

Andy 54:12

How about you, Johnny? Have you noticed any fun notebooks or older kid kind of stuff, Stuff that would appeal to you?

Johnny 54:21

I've been staying away from the store, so I haven't really noticed, but I live really close to Hopkins and all they sell there are four packs of Ticonderogas. So yeah, nothing cool in the pencil arena around here. Just kind of depressing.

Andy 54:35

Yeah,

Johnny 54:38

yeah, sad face. But. So at the pencil store, you guys stock most of my younger two's favorite fat pencils. And I'm assuming the back to school season, the sale of those probably picks up. So what are some of the most popular fat baby pencils that you guys have right now?

Caroline 54:59

Yeah, I mean, with kids it's often the fight between what the kids want and what the parents want. But as I'm sure you know, we see a lot of that in here. But the Musgrave finger fitters are always really popular because they look kind of weird and kind of cool, but they're also just really chunky and easy to hold. That's. That's been a really popular one. Some of the mini jumbos have been doing well this year. Too. Like, the Big Bear has been doing really well, which is surprising because that's usually one that we don't sell a ton of. But a lot of times, honestly, like, so many of those jumbos, like the. I mean, I mean, so many of them are made by Musgrave or Moon products, and they're all pretty much the same. The shape is just different or the design is different. So a lot of times it's just up to whatever the kid thinks it's cool on whatever that day is. I mean, a lot of times kids want the choo choo one just because it has a train on it. And that's cool too. That's totally okay.

Andy 55:58

Yeah.

Johnny 55:59

Rosie's really partial to the Faber Castell jumbo grip.

Caroline 56:03

Geez, she's fancy.

Johnny 56:05

Yeah. Like throwing all these, like, colorful pencils at her and she just wants that one. She's wearing it to a rope.

Andy 56:10

Only. Only the best for the daughter of the pencil revolution.

Johnny 56:14

I think it's her German blood.

Andy 56:17

I actually have been really. I guess it's only kind of like a semi jumbo. But those general cartooning pencils, do you sell those, Carolyn?

Caroline 56:23

Oh, yes, we love those. We will always sell them. They're really nice to write with.

Andy 56:29

Did I tell you my story with that? I can't remember if I did. I was. Katie and I were walking down Valencia street in the Mission. The Mission neighborhood of San Francisco, and there was a mostly closed, like, storefront door, you know, where they have like the. The big metal, like, like thing that comes down from the top and like, it just. Yeah, and it's mostly closed, but there was clearly some activity happening, like, happening inside. And as I was walking by, this pencil just like rolled out from underneath the door into my, like, path, into the path I was walking on. And I, like, stopped for a minute. I, like, looked around and like, nobody was opening the door, trying to come out to get it. So I just picked it up and it was a general's cartooning pencil. And Katie was just like. Was like, this is. It's like a movie or something like this, like the. The magic lucky pencil just like rolled across your path.

Caroline 57:21

Yeah. And that's such a weird one to just find.

Andy 57:24

It's so. Yeah. Specific. But it's a. Yeah, it's a really nice pencil.

Johnny 57:29

I love.

Andy 57:30

I love the kind of like those, you know, penmanship pencils. I love the thicker core that it has and it's like a little bit thicker of a pencil in general. So, yeah, I'm a big fan of that one?

Johnny 57:41

Yeah, it's got that cool blue foil.

Andy 57:44

Yeah, that foil's really great.

Caroline 57:46

Yeah, it's tacky in a really awesome way.

Andy 57:48

Exactly. It's like when you use Comic Sans in like an ironic way.

Caroline 57:53

Yeah.

Johnny 57:54

And it's not Musgrave. So they are being ironic.

Andy 57:57

Yeah, terrible.

Johnny 57:58

I'm sorry. Musgrave.

Andy 58:01

Anything cool in the world of erasers lately? Has anybody seen any really, really great erasers or anything that's been kind of like lighting up kids eyes?

Caroline 58:10

Ooh, that's a good question. I mean that's. It's funny to see what kids like about erasers because every kid has a different opinion. We had a kid in the store yesterday who was, he was like. I had asked him, he was like, definitely shopping for stuff for school and he just really wanted a kneadable eraser. Like it didn't matter that he wasn't using it for drawing or anything. That's just like the only thing he wanted and he got one. But yeah, kids, I mean, mostly pick them based on what they look like. So I mean, for us it's not that big of a problem because we don't really sell any not great erasers. The only one is probably the Koh I Noor thermoplastic one. Those ones aren't great but. And I tell, I'm very honest with people when they ask if it's a good eraser. I usually tell them like, not really, but they're so people like them because they look so cool. Sometimes that's okay, sometimes it's okay. But yeah, that's the only one that when a kid asked me about, I tell them like, do not buy that one for school. Get something else. It looks equally as cool.

Andy 59:19

But yeah, the thing I like best about it like that and the Black Pearl and then also the kneadable ones, they're really good, like fidgeting erasers. Yeah, I'm a big fidgeter and I was always a big fidgeter. So like the kneadable ones was just basically like school sanctions. Silly Putty.

Johnny 59:35

Right?

Caroline 59:35

Like that's totally what it is. That's funny. Yeah, that's. I mean, I'm afraid I can't really give you much on erasers because yeah, it's just what the kids like. But you know, actually what always surprises me is how interested kids are in all of the varieties of the laufer erasers. Like the really German ones and they're all like really. They feel, they all of them feel very firm and I don't know if it's something about the way it feels or the way it looks. I'm not sure, but we stuck four different varieties of these laufer erasers, and they've been really popular. It's very strange, and I haven't quite figured that one out.

Andy 1:00:15

I'm trying to recall those. Those are the ones with the like. Like, blue on one end and white on the other end. Is that right?

Caroline 1:00:21

Yeah, that's one of them. And then they make. They make one that's like the really gritty blue, but it's a normal. Like, it's the shape of a normal plastic eraser. And the other side is a plastic eraser. It has, like, a little cardboard.

Johnny 1:00:34

Yeah.

Caroline 1:00:36

But the one that is really awesome, that kids also really like because of the way it looks, is a plastic one that is very, very firm, and it has a plastic holder on it that's blue. It's like Smurf Blue.

Andy 1:00:51

And the L125.

Caroline 1:00:54

Yes. And that as far as, like, Deep Cut erasers go, that one's my favorite. It's actually really, really good, and it works really well. And, like, very hard to erase things like colored pencils. I mean, maybe that's why kids like it, because they find it in the test station and realize that it can kind of erase a colored pencil. But they're good for kids because it takes forever to wear them down. So you can just, like, abuse it and it'll be totally fine.

Andy 1:01:16

I think Deep Cut Erasers is our episode title right here.

Johnny 1:01:21

That's a good rock band.

Andy 1:01:22

I Googled love for erasers. And guess who the first two links on Google are? Are they to ask CW Pencils? Yeah, that's awesome. It's the landing page, and then also the main one, the universal 04401. That's out of stock right now.

Caroline 1:01:39

Oh, yeah, that's one of those brands. Here's a little inside scoop about how shops work. If nobody. They come from Germany. We import them directly from Germany. They don't have a North American distributor, and their minimums are really high. So when we sell out of one, I wait like a month or two until we're kind of sold out or almost sold out of the other ones, because I just can't justify buying 5,000 of that one eraser to put in an order.

Johnny 1:02:10

So what are some sharpeners that you guys sell that are winding up flying out the door this year?

Andy 1:02:18

I'm looking at this parrot one. It's really cool, isn't it?

Caroline 1:02:22

And the. The other hole, the sharpener holes. Are plugged by this, like, little eraser that's like its beak. That's what the little, like, lime green bit is. It's really cool. You know what sharpener I'm really loving right now that we got specifically for back to school, but I think we're going to keep it permanently. And this is one of the ones that comes in two colors which are blue and pink. And I don't love that, but it's called. It's made by Sun Star, which is a Japanese brand. They're the ones who make the cherry blossom pencils. And they make a lot of just like, cheap stuff. Their website is not good. It just. Yeah, it's very tacky. But they make some really good stuff. And this sharpener is one of them. It's really inexpensive. I think it's $3. And it's like the. Like the Muji ones or the uni palette, like the little super tiny enclosed ones where the little lid just snaps shut. But it has two holes, one for a regular size point and one for a slightly long point. And I've been carrying around one with me. And I always keep one colored pencil and one regular pencil on me. And it's nice because I can use the longer blade for a regular pencil and then I use a shorter one for my colored pencil. And it works brilliantly. And it holds enough. Holds enough shavings for probably like five or six sharpenings, which is about enough if I'm just out for the day.

Andy 1:03:46

And it looks pretty sturdy compared to a lot of those, like, enclosed ones.

Caroline 1:03:50

Yeah, it is. And it stays shut really well too. If I could make my dream sharpener, would probably be like a better looking, higher quality version of that with replaceable blades. It just functions really well. I really like it. I think we'll definitely sell those for as long as we can get them.

Andy 1:04:07

That's really cool. Any popular pencil cases come out lately that anybody has seen? I'm thinking about. There's a really cool one that I've seen actually at Target, the UB Collection. They have those pencil cases, like a pencil pouch that is just basically one continuous zipper. And you can unzip it into this really long strap, I guess. And like when it's completely. You can completely disassemble it into just like a big long strip of zipper. And when you zip it up, it kind of goes like zips up into a pouch. It's really hard to describe. I'll see if I can find a link, but that's cool. Have you. Yeah, either of. You seen any of these before?

Johnny 1:04:48

No, I've seen one, but not unzipped. I didn't know what it did.

Andy 1:04:51

Yeah, yeah. Anything. Anything you're carrying, Caroline. That's really. That's really cool. Or fun.

Caroline 1:05:00

Yeah. We actually have a lot of pencil cases right now. A lot of good ones that. I mean, none of them are particularly kid friendly because, I mean, because it depends too, how old your kid is, too, because you're in high school, you don't need a lot of stuff. But for younger kids, they need a lot of supplies. They need all the crafty things, too. And. And there's just nothing great for that. But. And I'm sure you guys have seen this, the new Nocco pencil case.

Johnny 1:05:34

What? No.

Caroline 1:05:36

Do you know about this?

Andy 1:05:37

Oh, you haven't seen that yet? I don't know. I guess, come to think of it, I don't know if we've talked about it on this show.

Caroline 1:05:42

Yeah, it just came out a few weeks ago. I think we have it in the store right now. It's in the physical store. I have not put it online yet because I've been meaning to. We only got it last week. I've been meaning to email Brad to see if we're allowed to, but it's really cool. He sent me a sneak peek of it a couple months ago. And it's cool. It's yellow. It's kind of big, too. I wish I knew the exact dimensions of it.

Andy 1:06:06

I have it. It's eight and a half by four and a half.

Johnny 1:06:11

What is it called? And they have those cool names.

Andy 1:06:13

I think they're just calling it the pencil pouch. It's like, come on, Brad, give us a cool name for this. I'll put a link in the show notes. Oh, there it is.

Caroline 1:06:22

Made specifically for pencils. And even on their little branded label, there's a tiny pencil on it, too. It's adorable. But the. Yeah, the whole thing, like, the actual body of the case is pencil yellow. The zipper is pink, and the little, like the little grippy loop thing on it is like graphite gray. It's really cool. And they. I think they retail for $15. They're not that expensive. Yeah, that's the one that I've been resisting the urge to take home with me at the end of the day. I probably will eventually. Probably this week. But yeah, it's really cool. I was thinking, though, like, for an adult, though for practical purposes, like, that's the perfect size little pouch to put all the things I need to write postcards. When I'm on vacation.

Andy 1:07:07

Yeah.

Caroline 1:07:08

You can fit the postcards in there, your stamps, your stickers, your washi tape, your pencils. Like, it all fits. It's, yeah, it's a great size. I love it.

Andy 1:07:15

I'm going to be seeing Brad in about two weeks for the San Francisco pen show, so I may see if I can just buy one from him.

Caroline 1:07:20

There's jealous. Yeah, I'm jealous too.

Andy 1:07:25

These are cool. Yeah, that's good to know. I, I, you're right. I, I sort of heard about it and I think I found out about it at like, a weird time and didn't get around to putting it down for the show notes. So consider, consider this the, like, erasable like, like reveal of the, of the pencil pouch.

Caroline 1:07:44

Yeah.

Andy 1:07:44

Yeah.

Caroline 1:07:45

Everyone should check it out. It's really awesome. It's just such a nice size because it's just a little bit big, a little bit deeper than most of them, and it's just simple. And it's washable, which is always something I'm looking for. There's so many beautiful cases that are leather, but they're so hard to clean.

Andy 1:07:58

Yeah.

Caroline 1:07:59

And I'm kind of messy when it comes to this stuff. I don't want to have to be, like, fussing over making sure everything has a cap on it all the time. I want to be able to, like, throw it in the washing machine.

Andy 1:08:08

Yeah.

Caroline 1:08:09

And that's why. Yeah. This one too. Especially for, like, yeah. Non elementary school kids. I think it would be an awesome case for kids.

Andy 1:08:16

I've been carrying both the old CW pencil pencil pouch with, with your patch on it. But then I have too much stuff. I have too much stuff. So I filled that up. So I started also carrying the, in my book bag, the Blackwing one. And that one is just really weird because it has that slightly sticky, waxy, like, waxed canvas. I, I'm not sure I care for that. Like, it's, it just like, gets cat fur and dust on it and like, backpack lint on it very easily.

Johnny 1:08:47

We didn't talk about paper. You guys sell a lot of really, really cool notebooks, some of which I don't even know if there are other sources for. So what's big this year? I know there's some new stuff from Emilio Braga, however you pronounce it.

Caroline 1:09:03

Oh, yeah, those are always popular. We just got a shipment of those.

Andy 1:09:06

Today's great colors.

Caroline 1:09:08

Thank you. They're fun to work with because they, they don't really keep like, inventory of things there. They just kind of let Us pick our colors every time and they just make them to order. So over the years we've gotten like crazier and crazier with the color combos. The. Yeah, the last couple of ones I've just kind of made up.

Andy 1:09:29

What sort of minimums do you have to order to do that? If you don't want to say that many?

Caroline 1:09:33

We order, we usually order 40 per color, but we've been ordering really frequently lately. So he's let me. And now that we have so many different colors, now we sell a really giant one which is just black. And then we sell like a three pack of just like normal size black and white notebooks. And we sell four different colorways of the larger version of the cloud print notebook. And now we sell two different ones of the size, smaller ones which come in particularly wacky colors. And those, those weren't meant to be permanent, but they've been so popular that we're just going to keep getting them until people get bored and then we'll come up with a new color combination and get those ones instead. But they're fun. I love those. That was the first notebook that I chased when we first, first first opened.

Andy 1:10:26

I remember. Yeah, that was the. One of the first, if not the first notebooks I remember you selling.

Caroline 1:10:32

Yeah, they're. They're my personal favorites. And they're, I mean they're not cheap notebooks but those bigger ones, they're. They retail for $26 and they're really good quality for a $26 notebook. Like the paper quality and the way that they're bound and they're made by a small company in Portugal that's been around for almost 100 years. They're just cool. Yeah, I love them. But they, I mean, they originally appeal to me because they basically look like, like really like fancy European composition notebooks. And that's why I love them. But yeah, I love that aesthetic. And the comp notebooks, the ones that Erin Fay designed that had a Kickstarter, I guess it was over a year ago. Those are popular during back to school season. We actually had a dad and his son come in yesterday and they bought I think like five of them for school. And yeah, he was a really cool dad. Like the kid was into it too. They were just a cool family. But I mean those would be really. I wish I had a parent who thought it was important to use those instead of a regular composition notebook for

Andy 1:11:43

school, but spend like 40 times more in a notebook than a target 10 cent composition notebook right there.

Caroline 1:11:49

But the thing about those notebooks, though, is that they're heavy.

Andy 1:11:53

Yeah.

Caroline 1:11:53

Those comp notebooks, they are really heavy for a notebook. I'm not sure that I want to carry that around in my backpack. Yeah. But those, anything that's like nostalgic and like school looking is really popular this time of year. Especially like the Iron Curtain press notebooks that are spiral bound. Those are. Those have been really popular this year. Yeah.

Andy 1:12:17

Katie got to go. She was in Southern California and she got to go to the Iron Curtain press shop like a couple months ago and really loved it.

Caroline 1:12:25

Oh, yeah. And they kind of recently moved into a bigger shop, too. Yeah, I'm dying to visit them in la.

Johnny 1:12:33

Yeah.

Andy 1:12:34

She loves their task pads that they have. I think she bought a couple from you.

Caroline 1:12:38

Yeah. Yeah, we love those. People go nuts for those. They're coming out with a planner. Oh, yeah. I think it's either available soon or it's available now. I know I ordered it on my last order last week, but it's an open date planner that's the same size as their. They call it the standard notebook. It's like the kind of squarish one, the bigger size. We sell it in mint green. Yeah. But it's an open date planner and we've never really stocked planners before, except for those little Calipino pocket notebook ones. Because I just. So many of the good ones do not come open date. I would stock them if they were open date, but I mean, so few people actually start their planner in January and stick with it. And it's frustrating to me. And I can't imagine, like, if you're a manufacturer, it would make sense to make them open date because then you don't have to worry about unsold inventory.

Andy 1:13:31

I don't know.

Caroline 1:13:31

Anyway, I have a lot of gripes with planners. Don't get me started. But yeah, their new ones are really cool. Yeah, I love them.

Andy 1:13:40

Yeah. All right, well, I know that CW Pencils is no longer just a pencil store. It also has a secret sticker shop, too, which I guess isn't that much of a secret. Now, do you have any really cool back to school stickers that we should know about that people are just going crazy over?

Caroline 1:14:00

Oh, man, that's a good question. I guess the really popular ones for the past couple months have been the Mazuri planner stickers. They are. I think they're Malaysian. They actually make a really cool academic planner for kids that you can get customized. They're awesome. And they're shipping to the U.S. i don't think is that bad, all things considered. And I don't think it changes by weight. I think it's just flat rate, if I can recall correctly. But their planner stickers are really, really cool. And that's. I mean, that's a thing that we don't really stock a ton of. Not because I don't like them, but just because like so many of them are really like scrapbook looking, if that makes sense. Like they. And they're made for things that most people don't do in their daily lives. And some of these ones are kind of like, kind of specific, but they have ones that are. It's like a tiny. It's a whole sheet of like tiny pencils and tiny fountain pens. It's so cute.

Andy 1:15:03

That is cute.

Caroline 1:15:04

It's adorable. But they make ones that just say like, good job. And they make ones that are like little shopping carts with faces on them. And yeah, they're really cool. Those have been really popular, especially because a lot of them are like back to school applicable. People have been buying them with their school supplies. But we also just started stocking some stickers by an illustrator named Rainy Chen who has an Etsy store called Johan Studio that Alex actually found a few months ago. And the stickers that she does are so cute. And almost everything is pencil or stationary themed. Everything that she draws. And there are all these little people who have like pencil heads or they like. I can't even describe it. Or they have. There are a lot of things that are like little people in cars that are actually erasers. It's very cute. And we recently got a lot of her stickers delivered.

Andy 1:16:03

Do you sell any of your stickers online or are they something you need to go into the store for that

Caroline 1:16:07

is still an in store thing? Yeah. Which I know a lot of people are kind of frustrated about. But I mean, it's one of those things that we're not the only place that sells cool stickers. There are other places that sell them, but I mean, I just wanted it to be like a kind of just like little in store surprise. Because as we get older as a shop, the harder it gets to get people to still come to the store. Once they start learning enough about these things to kind of fend for themselves or once they start discovering other places to buy them. It's always a challenge to get people into the store. And so it's fun having a little sticker room because people have started to know that it's here and they come here really excited to see all These stickers and they have no idea what we sell because none of it's online. And it's always changing too, because we just kind of buy what we like. We're always finding new illustrators or finding like people on Etsy who we can talk into wholesaling. To us, it's always different. Yeah, I mean, if there's ever something really specific that you're looking for, you can email us and we might have it. We can do a sneaky internal order.

Andy 1:17:22

I bet Chris Jones can mule for you as well.

Caroline 1:17:25

Oh, yeah, yeah. I mean, he's our number one sticker customer.

Andy 1:17:30

Sticker and advertising pencil vending machine customer.

Caroline 1:17:32

Oh, yeah, yeah. We see them every weekend. They're the best. But they can go in the sticker room and point out exactly what's new. They know the lay of the land very well. Chris and Jess.

Andy 1:17:45

Cool. Well, I think I'm out of questions. How about you, Johnny? What do you think?

Johnny 1:17:51

So there's one thing I remember because I came across half a sticker sheet today while I was cleaning up some stationary items that were featured last year on a back to school item you guys had, where it was a big plastic pencil box with a set of exclusive stickers and it was full of an assortment of back to school pencils. So I didn't look at the website to see if you guys have something like that this year.

Caroline 1:18:18

You know, we didn't do something like that this year because if I'm being totally honest, that is one of those ideas that we were obsessed with. But no one bought them except Johnny.

Johnny 1:18:29

Apparently I bought stickers later.

Caroline 1:18:33

They were really cool. And Meredith made this really great sticker sheet of like, not necessarily like school supplies, but just kind of like back to school type things. Like there was a cootie catcher on there and like a lunch bag and a carton of milk. It was really cute. And yeah, that was one of those things that we put so much time into having Meredith do these stickers and assembling these and nobody bought them. I think maybe they were a little bit too expensive. But we really just priced them at like what they are retail. So we decided not to do those this year, which was very sad. But we did do a few weeks ago we did a freebie. But these are actually really nice Japanese pencil tins. And we included a back to school sticker that we've been giving away in the shop that Meredith made. That looks like a little like pencil kaleidoscope.

Andy 1:19:25

Cool.

Johnny 1:19:26

Oh yeah, I got one.

Caroline 1:19:27

Yeah, they're really Cute. That was our kind of like compromise this year. We still had did a sticker, but honestly, Meredith has been working on so many other projects right now for all of this new stuff coming out this year and all of our subscription box stuff that I just can't. Yeah, I only ask her to do so much.

Andy 1:19:48

Yeah, yeah.

Caroline 1:19:50

Meredith needs her own assistant.

Andy 1:19:53

Just clone Meredith and you can have like a sweatshop of illustrators in the back.

Caroline 1:19:57

Oh goodness.

Andy 1:19:58

Rows and rows of Meredith.

Caroline 1:20:01

That would also be kind of scary. Not that Meredith is scary, but because

Andy 1:20:07

there would be multiple six Merediths.

Johnny 1:20:08

Yeah.

Caroline 1:20:09

Yeah. We actually had a new intern start about a week and a half ago who reached out to me just kind of out of nowhere. And she lives nearby and she's really, really wonderful and she's actually very talented illustrator. When she came to meet me, she pulled out a folder of drawings to show me and I was just completely taken aback. She's amazing. So I'm hoping that we can get her to do some fun things for us. Maybe some stickers or some postcards or something this year because she's really talented.

Andy 1:20:42

Yeah, that's awesome.

Caroline 1:20:43

Yeah. She can be Meredith's protege.

Andy 1:20:48

All right. Anything. Caroline, we didn't mention that you want to talk about or plug. Actually, one thing I wanted to know if you would plug is your reading club. And I was wondering if that's something that is pretty much an in person thing or is that something you can participate on? Remotely? Participating.

Caroline 1:21:05

Oh, yeah. So our book club meets every other month. We pick a book for every two months just so that people don't feel like they have to rush to read it, especially if it's a busy month for you or you're already reading something you love. And we meet on the last Wednesday of every other month. So our meeting is coming up on August 29th after the shop closes from 7:30 to 9:30. But we also have an email list. There's no easy way to sign up for it because we're not super tech savvy here. But if you send us an email or DM me on Twitter or Instagram or wherever, that's kind of where we're collecting email addresses and then we pop it in the system. Because we do send a couple of emails periodically just to kind of like check in at the end of the month. We always send some suggestions of activities to do, which are things that we're probably also doing at book club. But our meetings are fun. We try to run them. Not so much like we're all going to Sit in a circle and talk about it. We try to set it up so that people kind of feel encouraged to have conversations amongst themselves. And we have been going really, really hard on the book specific snacks, like very specific. That's been really fun. When I'm reading the book, I keep a list in the back of the book of every single food that is mentioned and what page number it's on. The next one is going to have some good snacks. And we try to come up with activities that we can do at our meetings that we can suggest to our remote readers to do that have to do with the book. And then we always do like a follow up blog post about it or an introductory blog post about it. But yeah, everyone's welcome to read along with us. We want lots of people to participate. And we've been hashtagging Orchard street readingsociety on Instagram so we can see everybody's posts. We sell membership packs online. We had Meredith made an adorable little member pin.

Andy 1:23:10

I saw that.

Caroline 1:23:10

And we have bookmarks. We have a lot of good swag for book club. We went a little bit nuts. Alex and I were really excited to have our own book club. We kind of lost it on the book club swag. But yeah, if you're interested, send me an email or send us a message somewhere and we'll get you involved.

Andy 1:23:28

Nice. Very cool. All right, Johnny, any. Oh, and I guess, Carolyn, I asked if you had anything to add and then I then I added something. So I should ask, is there anything we didn't talk about you'd like to talk about?

Caroline 1:23:42

I don't think so. This was fun. Thank you for having me.

Andy 1:23:45

Absolutely.

Johnny 1:23:46

Thanks for coming on.

Andy 1:23:47

Yeah, yeah. Caroline, where, where can people find you on the Internet or in person?

Caroline 1:23:56

Oh, in person. Well, you can find me at 15 Orchard street between Canal and Hester. Nearest subway stop is the East Broadway. F or usually I'm behind the red curtain. I feel like I'm the Wizard of Oz sometimes back here just yelling at people from behind the curtain. When I hear something exciting,

Johnny 1:24:17

just make

Andy 1:24:18

a noise like a UPS person scanning a package and she'll come riding out.

Caroline 1:24:23

Yeah. Well, no, even sometimes I can hear everything that happens at the shop. So if a customer is asking a really complicated question or they say something that really makes me excited, I just like shout from behind here. And I forget that to like Olivia or whoever's out there, that's normal. But to customers in the shop, it just sounds crazy. Who is that? I come out from behind the curtain. Yeah. Anyway, don't be afraid to shout for me. I'll shout back. Yeah. So I'm here most days. But you can also find our shop website online at cwpencils.com on Instagram @cwpencils. And I'm why am I blanking on my own social media? On Twitter at cwpencils. And if you want to see a lot of videos of my cats, you can follow me on Instagram Adygraphite.

Andy 1:25:19

Awesome. Well, thank you, Caroline, for joining us. This has been a lot of fun. Yeah, Johnny, where can people find you on online?

Johnny 1:25:27

I'm on the interwebs@pencil revolution.com and on social media at Pensolution.

Caroline 1:25:33

All right.

Andy 1:25:34

And I am@woodclinch.com and Andy Coffee. I just bought the domain Andy WTF the other day and I'm very excited about it. It just forwards to my little portfolio site and then I'm on Twitter and Instagram as wellfley. This is the Erasable Podcast. Our website is Erasable Us. Come join our Facebook group. It is a community of 2,500 pencil lovers. Carolina drops by every now and then just to like see what the conversation's about. It is facebook.com groups erasable. You can find us on Twitter and Instagram and Facebook. Our Facebook page, Raceable Podcast or wherever podcasts are found. So find show notes and a link to the recording for episode 102 at erasable US 102. Thank you all very much and we'll see you next week.

Johnny 1:26:38

The intro music for the Erasable podcast is graciously provided by this Mountain, a collaborative folk rock band from Johnson City, Tennessee. You can check out their music@www.this mountainband.com.